We want to grow your product globally
by taking a vertical sales approach with proven Retailer and Distributor strategies.
Vertical Sales Strategy
Other companies take a horizontal approach by selling to as many customers as possible as quickly as possible. Vertical distribution enables brands to grow strategically. Distributors are given the opportunity to adopt and keep items long-term by driving retailer demand through thoughtful market programs and promotions.
Exceptional Knowledge of the Global Market
Our dedicated sales team goes the distance. Our account managers ensure face-to-face connections are made as they present new items, promotions, and marketing plans. Frequent changes occur to import/export regulations, and our team is proactive in updating our decision making process to match current trends.
How We Get Results
We streamline efficiencies and logistics across the diverse channels we support all through a single relationship. We bring a complete understanding of retailer formats, go-to-market strategies, and store-clustering agendas. Our sales plans are developed to identify realistic objectives for retail targets both nationally and internationally. We execute all necessary startup and alignment activities at the retailer and distributor level.
We value our client relationships
We have over 150 years of leadership experience in the Specialty, Natural, Multi-Cultural and Alternative channels.
What our clients say
“Global Brand is a buttoned down and organized broker partner who treats Vigo-Alessi as their own. Their focus, receptiveness to our feedback and proactive communication makes them an extension of our team.”
Ryan Porter, Chief Sales Officer
Vigo/Alessi
“I have known the leaders of this organization for most of my career. Their expertise in the retail food industry is exceptional.”
David Steinbarth, Owner
La Preferida
“Working with the Global team has been a key success factor in turning our strategies into reality. Their focus and consistent follow-up have established Global as an integral part of our team.”
Carlos Hernandez, Commercial Director
Charras
“Global’s partnership has played an important role in supporting PepsiCo’s growth and execution within the Hispanic marketplace. Their team brings a high level of professionalism, industry knowledge, and strategic collaboration that continues to drive value across our business. We appreciate their commitment to excellence and the strong partnership we have built together.”
Daniel Penaloza, Sr. Sales Manager
PepsiCo
“As a small business, Global has been an indispensable part of our national distribution with KeHe. They keep up with all of our category reviews and plan our roadmaps for the year. This gives us more time to run our business more efficiently. In addition to the convenience, the Global team as a whole is very professional and it’s a genuine pleasure to do business with them.”
Luiz Mejuto, Vice President
La Lechonera
Come Meet Us
If you're attending any of these upcoming events, we'd love to say 'hello' and make an introduction.
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Fancy FaireJan 10th - Jan 14th, 2026
San Diego, CA -
KeHE Summer ShowFeb 4th - Feb 5th, 2026
Denver, CO -
Expo WestMar 4th - Mar 6th, 2026
Anahiem, CA -
Sweets & SnacksMay 19th - May 21st, 2026
Las Vegas, NV -
KeHE HolidayJun 10th - Jun 11th, 2026
Chicago, IL -
Fancy Food NYJun 28th - Jun 30th, 2026
New York, NY -
Newtopia NowAug 20th - Aug 21st, 2026
Denver, CO
Global is a company created to represent and serve Manufacturers, Importers, Retailers, Distributors and Consumers, with their complete Domestic, Export, and Military needs.
Global is recognized as a minority-owned business through the National Minority Supplier Development Council (NMSDC).
